Stephen Covell is a software engineer and website creator with a BSc in Software Engineering from Nottingham Trent University. He builds and experiments with web products, with a particular interest in consumer research, search behaviour, AI, and large language models.
He also works with clients on freelance projects and is happy to chat about new ideas, website builds, and technical problem-solving. If a project is better suited to a specialist studio or shop, he is also happy to point people in the right direction.
Guides and articles by Stephen Covell
FAQ Schema vs People Also Ask
Google removed FAQ rich results. That does not mean FAQs are useless, and it definitely does not mean People Also Ask is gone. Here is the clean version of what changed, what did not, and what to do next.
What Is People Also Ask? Google’s PAA Box Explained
People Also Ask is Google’s expandable question box. This guide explains how PAA works, where answers come from, and why it appears in search results.